After attending a great conference this past week - I felt the need to blog about my top ten takeaways.
- There's a lot of value in building relationships but keep in mind - it's hard to measure
- While social media tools may be free - resourcing them is not
- Public posts on Facebook are now opened to be searched
- Social Media University Global (SMUG) site - definitely worth checking out
- Even if you don't get started right away - claim your space before someone else does
- While it may take some time up front - have your policies in place first
- Social media is a commitment - not a campaign
- If you are not ready to get started - you should still be listening
- It's ok to monitor your comments before publishing, or to not allow commenting right away
- It all starts with tremendous customer service